In this article, we will explain the key differences between session, engaged session and users in Google Analytics 4. We will also share insights into engagement rate and bounce rate.
With the penetration of the internet globally, having a website is expected of every business - SME or Multinational. However, many businesses do not derive substantial benefits from their websites as they ought to.
Lagos is the tech centre of Nigeria and houses some reputable technology companies that have stood the test of time delivering top-notch solutions for indigenous companies and multinationals.